Amazon’s Brick-and-Mortar Store Shouldn’t Come as a Surprise

Did you do a double-take when you heard that Amazon’s opening an actual brick-and-mortar outlet? The web’s biggest store, the one that has posed such a threat to traditional retailers, is planning to open an outlet right in the heart of New York City, just footsteps from that department store grande dame, Macy’s.

http://blogs.hbr.org/2014/10/amazons-brick-and-mortar-store-shouldnt-come-as-a-surprise/

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