India may be Asia’s fastest-growing smartphone market, but shipments slowed down last quarter for the first time. According to IDC, the quarter-over-quarter lag was caused by a surplus of inventory left over after India’s festive season in October and November.
During Q4 2014, smartphone shipments fell four percent quarter-over-quarter, but fared better than featurephones, which dropped by 14 percent. Shipments of featurephones began declining in 2013 as more Indian consumers nixed them in favor of inexpensive Android smartphones from Samsung and Micromax.
As IDC’s latest numbers show, featurephones are continuing a slow but gradual slide into oblivion. The firm found that smartphones accounted for 35 percent of all mobile phones shipped in Q4 2014, a considerable increase from 13 percent a year ago.
IDC says smartphone shipments to India will continue to be slow in Q1 2015 as vendors sell off their remaining inventory.
Vendors who have prepared…
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