After a slow start to 2015, smartphone shipments to India recovered in the second quarter, boosted by models that cost $100 or less. According to IDC, 26.5 million devices were shipped to India during that time period, up 44 percent from 18.4 million units a year ago. Samsung, Micromax and Intex took a combined 51 percent share of the market.
Smartphone shipments to India declined for the first time ever at the end of 2014 and continued to be lackluster through the first quarter of 2015. Smartphones, however, weren’t the only segment under pressure.
IDC noted that the overall market for mobile phones in India fell by 6 percent year-over-year in the second quarter. Total shipments of mobile phones to India started to decrease at the end of last year due to a combination of seasonality and low demands from retailers who still have surplus inventory.
Just 59.4 million handsets were shipped to India last quarter, down from…
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